A comedian from Perthshire hopes to be laughing all the way to the Fringe by using Facebook to market his summer shows.
Bruce Fummey has pledged to give his entire marketing budget to a Facebook fan who helps spread the word about his upcoming performances.
The Perth funnyman said, “This is my sixth year at the Fringe and, as a performer, I am under no illusions it’s extremely tough to capture your potential audience’s attention.
“I am only one of 2543 shows this year that are all being marketed simultaneously.
“The reality is, I could spend thousands on marketing and it would still be a drop in the ocean.
“So I decided to turn the tables on the traditional ways of marketing and offer up my budget to those with the power to really spread the word.”
