Scotland’s town centre minister Alex Neil has called on industry leaders to embrace the success of Business Improvement Districts.
Speaking in Perth before more than 200 representatives from business, tourism, towns, communities and local and national government, he said: “Over the past seven years, BIDs have played a significant role in the regeneration of many parts of Scotland, supporting economic growth and strengthening communities.
“Central to its success is strong leadership and partnership between local authority, business and community interests.
“Having witnessed the success of BIDs, I encourage leaders here to consider how they can benefit from BIDs.”
The BIDs Scotland gathering was an opportunity for delegates to learn how a BID can help deliver economic growth and build stronger communities.
There are more than 50 BIDs in Scotland with 150 anticipated by 2020.
In Dundee, a ballot of city centre businesses is under way to establish a BID to enhance the central environment.
Some 450 traders are being asked to pay £1.6 million over five years for a package of improvements in partnership with the council whose contribution will be “locked in”.
More than 50% of the businesses will pay less than £1.50 per day if the project is approved.
A Dundee BID has been described by an industry leader as a “perfect shop window” for an influx in tourism.
Jim Clarkson, regional partnerships director of VisitScotland, said: “Tourism in Dundee is entering an exciting new chapter as we await the completion of the waterfront refurbishment and the arrival of the V&A.
“There is no better time for businesses to come together and make the most of this fantastic opportunity.”
He continued: “The transformation of the city’s cultural offering has the potential to see a huge increase in footfall to the city, and we have to be ready for this.
“Tourism is leading economic transformation in Dundee creating opportunities and attracting further inward investment.”
The proposed Dundee BID includes a campaign to promote independent retailers and a feasibility study into a Dundee Restaurants’ Association
John Walton, chairman of the Dundee BID steering group, said the project will deliver events to drive footfall and sales and ensure more success for the city.
He said: “The BID will look outwith City Square, supporting smaller tailored campaigns, events and promotions focusing on our fantastic independent shops, cafes, bars and restaurants. Not a penny will be spent on these activities until we can prove the return on investment to business.”
Delegates heard BIDs are not confined to town centres.