A post-Brexit weakening of the pound could deliver a boost to the Scottish tourism sector over the summer.
Malcolm Roughead, chief executive of national tourism agency said it was too early to quantify the impact of the vote.
However, he said there could be a short term upturn for tourism as travellers took advantage of the post-Brexit softening in the pound.
“It is far too early to know the full impact of the results of the EU Referendum although it is clear, in the short term, the low value of the pound could be an incentive to overseas travellers.
“In our experience, long-haul markets, such as the United States, are not as influenced by currency exchange rates as short-haul markets, such as France, due to the longer planning and booking periods required.
“However, all potential visitors will take value for money into account when planning their holidays.”
The British Hospitality Association – which represents thousands of members in Scotland – has also predicted a short-term bump from Brexit.
Chairman Nick Varney – who is also CEO of Alton Towers owner Merlin Entertainments – said: “Tourism and leisure can continue to grow under Brexit.
“Initially a weaker pound will encourage visitors and also exports will flourish.”
