Calendar An icon of a desk calendar. Cancel An icon of a circle with a diagonal line across. Caret An icon of a block arrow pointing to the right. Email An icon of a paper envelope. Facebook An icon of the Facebook "f" mark. Google An icon of the Google "G" mark. Linked In An icon of the Linked In "in" mark. Logout An icon representing logout. Profile An icon that resembles human head and shoulders. Telephone An icon of a traditional telephone receiver. Tick An icon of a tick mark. Is Public An icon of a human eye and eyelashes. Is Not Public An icon of a human eye and eyelashes with a diagonal line through it. Pause Icon A two-lined pause icon for stopping interactions. Quote Mark A opening quote mark. Quote Mark A closing quote mark. Arrow An icon of an arrow. Folder An icon of a paper folder. Breaking An icon of an exclamation mark on a circular background. Camera An icon of a digital camera. Caret An icon of a caret arrow. Clock An icon of a clock face. Close An icon of the an X shape. Close Icon An icon used to represent where to interact to collapse or dismiss a component Comment An icon of a speech bubble. Comments An icon of a speech bubble, denoting user comments. Ellipsis An icon of 3 horizontal dots. Envelope An icon of a paper envelope. Facebook An icon of a facebook f logo. Camera An icon of a digital camera. Home An icon of a house. Instagram An icon of the Instagram logo. LinkedIn An icon of the LinkedIn logo. Magnifying Glass An icon of a magnifying glass. Search Icon A magnifying glass icon that is used to represent the function of searching. Menu An icon of 3 horizontal lines. Hamburger Menu Icon An icon used to represent a collapsed menu. Next An icon of an arrow pointing to the right. Notice An explanation mark centred inside a circle. Previous An icon of an arrow pointing to the left. Rating An icon of a star. Tag An icon of a tag. Twitter An icon of the Twitter logo. Video Camera An icon of a video camera shape. Speech Bubble Icon A icon displaying a speech bubble WhatsApp An icon of the WhatsApp logo. Information An icon of an information logo. Plus A mathematical 'plus' symbol. Duration An icon indicating Time. Success Tick An icon of a green tick. Success Tick Timeout An icon of a greyed out success tick. Loading Spinner An icon of a loading spinner.

Broughty Ferry design and digital group makes PR acquisition

Pic Alan Richardson Pix-AR.co.uk
Free to use from Altar Group
Pic Alan Richardson Pix-AR.co.uk Free to use from Altar Group

A group of Broughty Ferry design and digital firms has added to its portfolio with the acquisition of an Angus public relations firm.

Avian Communications Network – which owns design studio Avian, website design business blue2 and digital consultancy Kolabo – has acquired Ginger PR and announced a rebrand.

The group of firms will now be known as the ALTAR group, a name inspired by its offices within Broughty Ferry Congregational Church in Brook Street.

Chief executive Scott McCallum said his group had secured several significant new business wins in the past six months.

Pic Alan Richardson Pix-AR.co.uk<br />Free to use from Altar Group

He said: “During lockdown we managed to secure several significant new business wins from Walkers Shortbread, Bahamas Petroleum Company, The Scottish Gallery, Highland Food Group and Continuum Attractions, a UK-wide visitor attraction business.

“With this significant boost in our client base, along with the acquisition of Ginger PR, it is the perfect time to rebrand and reposition our offering to better reflect our authority as the largest full-service creative group in Scotland outside of Edinburgh and Glasgow.”

Ginger PR was founded by Elaine Fleming 11 years ago and has worked Peter Vardy, Fasque House and Kintyre Gin. Having previously worked with Avian on a number of projects, Ms Fleming will retain her position as lead director within Ginger PR.

She said: “Ginger PR has had a long-standing relationship with Avian, working on a number of successful client campaigns together.

“I am thrilled to be part of the future of ALTAR Group, bringing the Ginger PR team and brand with me to work as a strategic component of their experienced and exceptional workforce delivering dynamic exciting work.””

Mr McCallum said he wanted to create a clearer brand to reflect the range of services it can offer.

He added: “2020 hasn’t been the year anyone expected but despite a complete change in the way we work, the economy and client budgets, ALTAR Group has risen to the challenge.

“The business has flexed to become a truly all-encompassing agency spanning the full design and communications spectrum.

“The result is we are attracting new client accounts while delivering new initiatives for our existing ones.

“We are extremely energised about the impact of our services to the business community, the results we can achieve for our clients and the growth of the group.”

Nial Chapman, digital director of ALTAR added: “Since the pandemic hit we have been extremely busy helping our clients generate more business online.

“We are continuing to support our clients through these difficult times and have achieved some stunning results.

“We also have brought exciting new clients onboard, both national and international brands, and are speaking to new prospects every day about how we can help them do more online.”

rmclaren@thecourier.co.uk

Already a subscriber? Sign in

[[title]]

[[text]]